Instagram is again cracking down on accounts that either purchase followers or use an automation bot to inauthentically boost engagement rates on their own posts or other users’ posts. Recently, Instagram (a Facebook-owned social network) implemented a new algorithm to change what users see on their feeds, causing quite a furore in the community. How the Instagram algorithm works. In fact, it’s likely changing as you are reading this blog post! Instagram is a social platform that makes money from ads.

Instagram Algorithm 2017. To increase profits, they need more users to view more advertisements so that they can sell ad space that businesses want to drive traffic and sales. #2: The Instagram Algorithm Determines Your Relationship with Followers. But that constant change is a good thing. So here is everything that you need to know, along with tips on how to optimize posts with the Instagram algorithm in mind. It’s been a while since there was a major update to the Instagram algorithm. Above all else, it’s crucial that you understand what Instagram want to achieve and how your posts can help them do this.

Until now, though, the inner-workings of the feed have been kept under wraps, but recently Instagram shared the six key ranking factors publicly for the first time. MUAHAHA. Social media is rapidly evolving. What is the Instagram Algorithm? Up until July 2016, Instagram’s newsfeed was simple: Everyone’s posts appeared in reverse chronological order according to when people – and brands – published their content. In an effort to improve transparency, Instagram has broken down the algorithm it uses to organize content in users’ feeds. An algorithm is software logic that’s designed to solve a problem. So here is everything that you need to know, along with tips on how to optimize posts with the Instagram algorithm in mind. Instagram said the algorithm was designed so that users would see more of the photos by users that they liked, but there was significant negative feedback, with many users asking their followers to turn on post notifications in order to make sure they see updates. This is why finding your best time to post on Instagram and then scheduling posts for those times is so important: if you post when the most people will see it, you increase your chance of getting more likes, quicker, which then helps boost your post in the algorithm.. free instagram scheduler. Instagram algorithm updated to detect and remove automated bots. Above all else, it’s crucial that you understand what Instagram want to achieve and how your posts can help them do this. Instagram Algorithm 2017. The easiest way for your followers to see company ads is to keep your followers on the app longer. How Long People Spend Viewing Your Post. Instagram hashtags can make or break your Instagram strategy.

Instagram users were missing 70 percent of all posts and 50 percent of their friends’ posts before the app ditched the reverse chronological feed for an algorithm in July 2016. But understanding its history and the smaller updates, while frustrating, are still important. #2: The Instagram Algorithm Believes Time Is Everything.

More specifically: The algorithm is designed to make you spend as much time as possible for each session (each time you open the app).

That’s the textbook definition, anyway.